The French Renewable Energy Trade Association (SER)
Working with AD Flavie Gonin, we had the honor of winning this pitch for Wunderman Thompson, competing against some of the biggest agencies out there, including TBWA.
This project was close to our hearts—the aim was to showcase just how impactful renewable energy can be. That's why we proposed the tagline 'Powerful by Nature.'
And yes, we insisted on adding cows. Because, let’s face it, you can never have too many cows.
Agency: Wunderman Thompson